A clearer view of your competitionBuilt for founders and small businesses.Get started
COMPETITOR INTELLIGENCE. FOR THE REST OF US.

Know their moves.
Make better ones.

See how competitors price, position, and promote their business. Bring company research, website changes, search visibility, reviews, and social posts into one clearer view.

✓Start with your website✓No card needed✓Evidence included
A little less checking. A little more clarity.
YOUR MARKET, IN VIEW
YOUR COMPETITIVE PICTUREILLUSTRATIVE VIEW
✓
Your market, in view.Research, compare, and keep watch.
Fictional companies and findings, for illustration.

KEEP A CLEARER EYE ON

Company research
Search & advertising
Reviews & social
Website changes
THE WHOLE COMPETITIVE PICTURE

Go beyond
the homepage.

Understand the business, follow the signals, and keep the evidence close.

01 / UNDERSTAND

Company research, without the tab overload.

Explore offerings, audiences, published monthly and annual pricing, named customers, and articles. Open the supporting sources behind the details.

Company profiles & sourced research
02 / COMPARE

See how you stack up.

Read how each competitor’s offering, audience, and published pricing compare with your own business. Keep sourced details separate from AI interpretation.

Compared with you · In each company profile
03 / FIND OPPORTUNITY

See where customers find them.

Compare organic keyword samples and observed Google Ads terms. Explore overlap, competitor-only terms, search volume, and dated result or ad evidence.

SEO & Google Ads · Four English-language markets
04 / LISTEN

Put customer feedback in context.

Read saved reviews beside source-reported ratings and total counts. Check Google and Trustpilot, plus G2 and Capterra where verified public profiles are readable.

Reviews, ratings & source history
05 / FOLLOW

Keep up with their public voice.

Find official social profiles and read recent X posts with original links, dates, and attribution. See posts, replies, quotes, and reposts in context.

Recent X posts · Official social profile links
06 / LOOK CLOSER

Understand the tools behind the site.

Inspect technology, analytics, advertising, and tracking references exposed in supported public pages, with evidence and observation dates.

Technology & public tracking signals

Coverage depends on accessible public sources. Search results are samples, estimated CPC is not actual ad spend, and a technology reference does not prove active use.

DON’T LOSE THE THREAD

Know what changed.
Keep what matters.

Track supported public pages over time. Search the findings, check before-and-after evidence, and save the ones you want to revisit.

Daily checks for the public pages you choose. The first successful check establishes a baseline; later checks can reveal changes.

SMALL SETUP. REGULAR PERSPECTIVE.

Keep building.
We’ll keep watch.

A simple routine for staying informed.

Build your competitive picture ↗
01

Start with your own website.

Get sourced competitor suggestions, choose who belongs on your watchlist, or add a company yourself.

02

Research the companies you choose.

Open a company profile for sourced research. Check a watched page to establish a baseline, and follow background progress while work runs.

03

Make it a useful routine.

Explore search, reviews, and social posts. Enable daily page checks, save useful findings, and read your weekly brief in the app.

YOUR WEEK IN VIEW
WEEKLY PERSPECTIVEA QUICK READ

A little perspective
for your next move.

Morning, Jamie. Here’s one change worth considering.

PRICING

Northstar’s entry plan is now $49.

That’s up from $29 in the previous observation. The listed features stayed the same.

BEFORE$29/ month
→
AFTER$49/ month
WHAT IT COULD MEAN

A chance to highlight your entry price, if the plans serve comparable customers.

YOUR WEEK, WITH MORE CONTEXT.

A brief you can
actually use.

Read a source-linked brief in the app, then copy or download it for your own review. Weekly email and a wider cross-channel brief are coming in the next release.

  • 01

    The changes, clearly explained.

    A weekly view of findings from the public pages on your watchlist.

  • 02

    The evidence, right there.

    Dated source links, attribution, and coverage gaps you can check for yourself.

  • 03

    Ready for your own review.

    Read in the app, copy the brief, or download it. No automatic email signup.

BUILT FOR FOUNDERS & SMALL BUSINESSES

You wear enough hats.
Keep this one simple.

Make competitor research a manageable part of your week. Search your findings, explore a competitor’s history, and keep useful evidence in saved findings for your next decision.

Before you revisit your pricing.Know what the alternatives actually offer.
Before you choose your next feature.See what’s changed in the products around you.
Before you sharpen your pitch.Understand how competitors describe their value.
GOOD QUESTIONS.

A few things
to know.

A straightforward service starts with straightforward answers.

What happens after I create an account?

Sign up in the Rival Clarity app, then enter your business website. Choose from sourced competitor suggestions or add your own. Open company profiles for research, check the public pages you choose, and explore search, reviews, and social posts as needed.

Does Rival Clarity cover every page and social network?

Coverage depends on accessible public sources and the pages you choose to watch. Recent-post collection currently supports X. LinkedIn, Instagram, and Facebook links identify official profiles; they do not include post collection. Reviews from G2 and Capterra depend on readable, verified public profiles.

How do I know what is fact and what is interpretation?

Research and findings include sources, captured evidence, and dates. AI interpretations are labeled separately. Missing information stays unknown, and a missing search term is only missing from the saved sample. Check the evidence before acting.

Will I automatically start receiving emails?

No. Your brief is currently available in the app to read, copy, and download. Optional weekly email is coming next. It will require a separate opt-in with your verified account email and include unsubscribe controls.

Can I change the competitors I follow?

Yes. Add or remove competitors from your watchlist. Removing a company turns off your daily checks and hides its findings while retaining collected research and saved evidence. Explicitly re-adding it restores previous research; paused page checks can be enabled again.

Do I need a credit card to get started?

No credit card is required to create an account. Rival Clarity is an early product with collection limits. There is no paid checkout or active $19 Founder subscription; any future paid offer will explain its price and terms before you purchase.

YOUR NEXT MOVE STARTS WITH A CLEARER VIEW.

Keep your focus.
We’ll bring the context.

Your website. Your competitors. A clearer starting point.

No card needed. Choose your competitors after signup. Weekly email is coming next.